Category Archives: Stupid Reasons

Stupid reasons for starting a game development company.

Stupid reason #4 – “Most of the games today are rubbish – I’m sure I can do better”

Of all the stupid reasons to set up a development company (or even to just try and get a job in the industry) #4 is one which crops up far too often. The logic behind it seems to be that a huge percentage of games that reach the market are badly made, unoriginal, poorly tuned […]

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Stupid Reason #3 – “I have a great idea for a game”

Making games requires creativity and a great game idea is an important part of that. However, starting a company need more than just a great game idea. If you are looking to go the digital download/self publishing route you also need to know how to market your company and your games to customers and how […]

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Stupid reason #2 – “I have just been sacked”

A sudden change of circumstances isn’t a good reason to start a business (unless you have spent the previous few months planning to do so). Being made redundant can be a stressful event and for that reason isn’t ideal for planning a company. There is a lot of planning and research that should be undertaken […]

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Stupid reason #1 – “My boss is stupid”

The supposed stupidity of others is never a good reason to start a business. I get quite a few start-up developers contacting me for advise. When asked why they are setting up their own business one of the (many) reasons quoted is often “the management of the team we work for are stupid. We know […]

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